For this exhibition in Australia, I’ve put extra care into choosing kimono fabrics that would allow visitors to feel a deeper connection to Japan. In Japan, it’s rare to wear such “flashy” fabrics as the ones I’ve selected this time.
It’s often said there’s a deeper reason why Japanese people steer away from bright, flashy colors.
There’s a Reason Why Japanese People Prefer “Simplicity”!
Going back to around 1640, during the Edo period, the “Luxury Prohibition Edict” was enacted.
The Tokugawa shogunate repeatedly enforced regulations dictating which fabrics and dye colors samurai(warriors) and townpeople could wear. For townpeople, fabrics were restricted to tsumugi (pongee), cotton, and hemp, while bright, flashy colors were strictly forbidden. The purpose of this “Luxury Prohibition Edict” was to curb extravagant lifestyles and restore financial stability. It’s said that this historical influence still lingers today, contributing to why many Japanese people feel averse to flashy styles.
A Culture Born from Restrictions
Even under such strict limitations, the Japanese never abandoned their sense of fashion.
Mastering the art of expressing beauty through captivating yet simple designs is one of Japan’s greatest cultural “skills.” These “skills,” developed by turning restrictions into opportunities, remain a significant part of our cultural identity to this day.
To Bring Joy to Our Australian Visitors
While simplicity is a preference for many Japanese, for this Japan Expo, I chose vibrant fabrics for the kimonos to share both the essence of Japan and a colorful, joyful atmosphere with our Australian guests.
I’m thrilled with the final result—fabrics that are both vibrant and rich in Japanese essence. I hope everyone at the venue will enjoy them(ㅅ´ ˘ `)♡
Looking forward to seeing you there!
